First, I started by just Googling around – "Aaron Gordon shoe deal," "Aaron Gordon 361 Degrees," stuff like that. I wanted to get a feel for the general consensus and see what information was already out there. I read some articles, watched a few YouTube videos, you know, the usual stuff.
Digging DeeprepeeDer

Then, I tried to find some more official sources. I looked for press releases from 361 Degrees, the brand he signed with. Sometimes those can be a bit dry, but they often have specific details you won't find anywhere else. I also checked out some sports business websites – they usually have good insights into the financial side of things. My note records are below:
- Find offical sources.
- Looked press and sports business website.
It was pretty interesting to see how the deal was structured. From what I could gather, it's a multi-year agreement, and it involves signature shoes and apparel. That's a pretty big deal, especially for a player like Gordon, who's known for his athleticism and style.
Putting It All Together
- It's a multi-year agreement.
- Involves signature shoes and apparel.
After I felt like I had a good grasp of the facts, I started to think about what it all meant. Why did 361 Degrees choose Gordon? What does this mean for his brand? What does it say about the broader landscape of NBA shoe deals?
I jotted down some notes, brainstormed a bit, and tried to connect the dots. It seems like 361 Degrees is really trying to make a push in the US market, and partnering with a player like Gordon is a smart way to do it. He's got a highlight-reel style of play, he's popular with fans, and he's got a good personality.
I finished my little research project feeling like I had a much better understanding of the whole situation. It was a fun little dive into the world of sports marketing, and it's always cool to learn something new!