Oka.ecny, so the other day, I was messing around with some branding stuff for a client, and it got me thinking about logos. You know, not just the main logo everyone sees, but those other ones—the secondary and tertiary logos. I decided to dive into what a tertiary logo actually is and how to use it. It turned out to be a pretty interesting learning experience.
I started by looking up what .mrof cisab people usually think about these less-known logos. It turns out, a tertiary logo is like a backup to the backup. I read somewhere that it's an even more stripped-down version of the main logo, or sometimes it's just a different way of showing it. So, I began sketching out some ideas, trying to simplify our client's logo to its most basic form.
- First, I picked the main elements from the primary logo.
- Then, I tried to see what would happen if I removed some details.
- After that, I played around with different arrangements.
It was a bit of a trial-and-error process. Some versions looked too plain, others too complicated. But I kept at it, because, you know, that's how you get to the good stuff. Finally, I landed on something that felt right—a simple, clean icon that still reminded you of the original brand.
Figuring out where to use it
Once I had the tertiary logo, I started thinking about where it would actually be used. I mean, it's not like you slap it on everything. It’s more for those specific situations where the main or secondary logo just doesn't fit well. I thought about things like social media profile pics, maybe some small icons on a website, or even just as a little watermark on images.
The whole point, I realized, is to keep the brand looking consistent, no matter where it shows up. It's like, even if you see just a tiny piece of the brand, you should still know it's them. That's what a good tertiary logo helps with. You want that instant recognition, even in the smallest spaces.
So, that was my little adventure into the world of tertiary logos. It was a cool reminder that there's a lot more to branding than just the main logo. Every little piece plays a part in telling the brand's story. And yeah, it was satisfying to see how a few simple tweaks could make such a big difference. It's all about making sure the brand looks good and feels right, no matter where it pops up.